Building Exceptional Sales Teams By Optimising People, Process, Data and Tools.
"Bringing in Two Step Sales was one of the best decisions we made for our SaaS platform. They didn’t just help us develop a sales model and process—they transformed the way we approach our go-to-market strategy. Their guidance and support is giving our team the confidence to execute with clarity and conviction, unlocking the true potential of our platform. Looking back, it’s hard to imagine a scenario where we would be as well positioned for success without them."
Janice Maclennan, Founder - Nmblr
Placing the right people with the right mindset into Sales positions that maximise their strengths.
Providing the tools, resources, training and support they need to succeed.
Why We Exist
Only 19% of Sales hires achieve total success.
Sales mis-hires cost business' an average of £600k per hire.
1 in 3 Salespeople will never hit target.
The average salesperson takes 5-11 months to ramp up.
Challenges we solve
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Inconsistent, unpredictable revenue complicates investment decisions like hiring, marketing and refinancing.
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High Client-Acquisition-Cost can be the result of poor qualification, deal slippage or excessive time demands on your staff.
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Missed Revenue, Logo or EBITDA targets can be attributed to bad product-market-fit or poor sales execution. Have you hired the right people and empowered them to sell effectively?
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Without structure it can be difficult to tell where you are going wrong. Is it a result of people, product or process?
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What we do:
Exploration with your key sales personnel and executive team evaluating your sales process, qualitatively and quantitatively.
What you get:
Your self-start plan, providing easy steps to implement immediate strategies that will drive your sales growth.
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Educate, Formulate, Document
What we do:
Transformative Workshops covering every aspect of your sales process: from lead generation and qualification, to negotiation and tools. We combine your unique selling process with industry best practice to create a robust, repeatable selling process that works for you.
What you get:Clearly documented optimal sales process designed to meet your business goals.
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What we do:
A gap-analysis of your commercial needs to identify the most valuable role for your team, followed by defining the necessary characteristics and capabilities for the role. We then assist in the assessment of applicants to fill that position, from screening to interviews.
What you get:
Identification of the quickest ROI sales hires for your business and reducing the risk of a sales mis-hire.
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What we do:
We fulfil the roles of Sales Manager, Business Consultant and Trainer through fractional leadership, seamlessly integrating with your Executive team to deliver expert guidance and direction.
What you get:1-8 days a month of time from a Fractional CRO de-risking your path to growth by ensuring every part of your Sales-Cycle from personnel, to tools, to support is performing as you would expect.
Our Services
Every engagement starts with a commercial assessment to understand your unique operations and selling structure.
What people say about us
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“Two Step Sales took the time to listen to us before providing bespoke advice to our specific situation. Their proposal was easy to implement and yeilded immediate results"
Founder & CEO of Marketing Agency
£650k Revenue, £50k avg ticket value
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"Bringing in Two Step Sales was one of the best decisions we made for our SaaS platform. They didn’t just help us develop a sales model and process—they transformed the way we approach our go-to-market strategy"
Founder & CEO of Strategic SaaS Solution
Pre-Revenue, £200k avg ticket value
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"Two Step Sales separate themselves from the market with clear, actionable advice designed to provide instant results with minimal disruption"
Founder and Head of Delivery for IT Services Company
£4m Revenue, £250k avg ticket value
Our Partner Network
Recruiting
Source the top talent from trusted Recruiters.
Brand and Design
From creation of collateral to full rebrand.
Digital Marketing
Filling the top of your pipeline using Social, Email, SEO and more.
Public Relations
Building and enhancing your reputation.
Procurement
Need help crafting the perfect RFP for your Product or Service?
About Us
Jack McClelland - Founder
In early 2019 I was rejected in a job interview, because despite a strong track record, I couldn’t explain why I was successful. That experience set me on a path to deep dive into my own methods, pushing me to analyse what worked, what didn’t, and why.
Through this process, I expanded my research, studying top-performing Salespeople across industries. I discovered that while traditional Sales training and principles provide a foundation, success is highly individual. Different personalities, communication styles and company cultures all play a role in shaping an effective Sales approach.
That journey led to Two Step Sales—an approach to optimizing Sales strategies in a way that aligns with the unique strengths of individuals and teams. By understanding what drives success, we help companies make meaningful, course-correcting changes to their Sales processes.
Contact Us
Interested in optimising your Sales-Team? Fill out some info and we will be in touch shortly.